Vacuum Cleaners Discussions |
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iMacDaddy
Electrolux UltraOne EL7070, Bissell BigGreen Deep Cleaning Machine
Joined: Oct 30, 2007
Points: 110
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Dyson DC14 and DC31 being discontinued.
Original Message Jul 25, 2010 2:32 am |
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Hi everyone, The other day I had a conversation with an indie central vacuum shop owner that recently became a Dyson dealer/service center, and from that little chit chat I learned of a few things. First off, the DC14 upright is being discontinued in the coming months. He isn't sure if it will have a new model take its place, but I think it's safe to assume that the same DC33 that is replacing the DC14 in the UK will replace it on this side of the pond as well. Secondly, he revealed that the DC31 handheld is being discontinued as well. I wasn't sure I believed him on that count, but surely enough, a quick google search reveal that DC31's are on clearance, and even being labeled as "discontinued" by walmart.com (google "dyson DC31 discontinued", and read the second link). There is nothing to indicate that the handheld will see another successor at this time. Also, though he didn't mention anything about the DC22, I strongly believe it is on the way out as well, with many retailers slashing prices and clearing them out (again, google "dyson DC22 discontinued", and read the sixth link down).
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CarmineD
Joined: Dec 31, 2007
Points: 5894
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Re: Dyson DC14 and DC31 being discontinued.
Reply #16 Jul 27, 2010 6:45 am |
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Dyson needs to get this motor ready for prime time, and put it in use within a product that people actually want/need (i.e. - A full size upright priced between $400-$550). I strongly think that their flagship motor technology should have been featured in an upright all along rather in niche products such as an $800 mini-canister or an extravagantly priced hand held. I think with the right marketing and the restrained pricing (A strong focus on zero carbon emissions and heightened efficiency, as well as a price tag THAT ISN'T $800, lol), this upright could succeed. I think a DC18 successor with a digital motor, reduced weight, and other features like variable suction control and LED lighting would make a far superior design compared to the DC25; the company's flagship(s) and current best seller--the department store of which I'm currently employed sells more DC25's than any other vacuum we sell, and surprisingly enough, a good number of DC28's along with them. I'm pretty certain that this Digital Slim is coming (what other Dyson product in patent purgatory has a trademarked logo?), but I hope for their sake that they hold back the overzealous pricing on this one, and price it as a volume seller and not a novelty niche item. It kinda scares me to speculate how high this model can be priced, seeing that they attempted selling the DC22 at over $800; I hope DC22's failure will convince them to lower the prices on future DDM products.
iMacDaddy:
IMHO the recent DDM slim patent on a wide range of vacuums/floorcare products [does and will dyson have ANY of the latter?] including some already in production suggests one of two things/both. First, dyson is concerned another maker may trump his DDM in vacuum applications [always a concern of his] and he wants to be ready to pounce with a lawsuit to collect proceeds for the infringement [typical dyson operating procedure]. Two, dyson plans to sell the patent rights to the DDM for vacuum applications to recover some of the expensed R&D lost on it and go in another direction with DDM for other household applications. Apparently, despite vehement opinion to the contrary it appears dyson has in fact scrubbed its MAP awhile back [latest evidence is Venson's post above regarding discontinued DC14] and current dyson models typically advertised and sold for less than MAP. Usually 20 percent discounts [MAP is 10] not counting other buyer incentives. More unlike the traditional dyson we know, is the latest DC33 line [in the UK] which IMHO is a budget minded consumer line. It took dyson/Sir James awhile but maybe it finally clicked. Carmine D.
This message was modified Jul 27, 2010 by CarmineD
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