Vacuum Cleaners Discussions

A James Dyson t.v. commercial was parodied on Saturday Night Live.  James, in his lectures talks of an early decision to make his bin clear even when a focus group said seeing the vacuum debris was disgusting.  James said that’s the point and it was kinda like “taking a good look before flushing”(it got a big laugh at Stanford).  I think he’d like the parody.        DIB

Airblade wrote:

Airblade.

Thank you for your response.  I was not at all expecting the 2 most expensive non-Ball uprights to be 1 and 2 in SKU’s.  With their MSRP’s of $500 and $479… amazing!  Well, it seems Dyson’s 2 biggest spenders/consumers are those who want 1) Dyson’s best - in what is believed to be best in suction and/or filtering.  And 2) Dyson’s best in maneuverability and weight, even if a little suction and filtering is sacrificed to keep the weight down.  A woman I know said she had a Dyson.  I asked which one?  She said, I do not know but I told my husband to by the best Dyson.  She described the vacuum and it was the DC17.

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James’ latest offerings have a singular "strong" look – the yellow (color for now) Ball line.  Am I to assume the DC25 is to replace the DC18?  James looks to be purposely creating a bold/uniformed signature look with the DC24/25 Ball’s.  These Ball vacuums sitting at retail are screaming “Look at me, I’m different – try me out and see if I can maneuver as good as James claims.”  I love the very simple yet ingenious DC18 ball design.  I’m curious, was launching the DC18 for the purpose of getting a quick to engineer/get in the publics hands so to finally prove a turning/pivoting market and to get feedback for the next Ball version?  To me, the DC25’s primary benefit for the user over the DC18 is the 20 extra airwatts.  The DC25's benefit for Dyson is it allows Dyson to advertise and claim the DC25’s suction is as good as full sized cousins.  My guess is the 200 airwatts of the DC18 could be a bit of a sticking point for consumers.

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Thanks again.        DIB

DIB wrote:

"Airblade.

Thank you for your response.  I was not at all expecting the 2 most expensive non-Ball uprights to be 1 and 2 in SKU’s [DC17 and 18].  With their MSRP’s of $500 and $479…"

Hello DIB:

Most big box retailers are discounting the DC17 and DC18 dyson models from MSRP.  But they don't advertise the prices. 

For example, we recently emailed about dysons not being on sale during several back to back Kohl's sales.  I noted that 2 Kohl's stores in N. Las Vegas have marked down the DC17 and DC18 models to $409 and $369 respectively.  Of course, they can't advertise the sale prices else be in violation of dyson MAP.  I don't know how long they have been discounted at these prices.  I recall also that K-mart and BEST BUY stores are selling these models, unadvertised of course, for comparable prices to Kohl's.  My sense is the lower prices account for the sales popularity too.

Carmine D.

Dyson vacuums are made in Malaysia.  Packaging for the DC21 and DC24 are pictured below.

James Dyson video interview on Fox News - 12/2007

DysonInventsBig wrote:

DIB:

12/2008?  Are you going back to the future?

Carmine D.

CarmineD wrote:

1.21 gigawatts can do that sometimes. :)  I was in a rush,  it never pays to be rushed.        DIB

ArkansasMatters.com (consumer-styled report on vacuums) video.

Here > http://arkansasmatters.com/media_player.php?media_id=32761

Dyson targets Japanese vacuums that use the method of picking/knocking loose filter debris [to clean claim] in this DC22 commercial.        DIB

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Dyson Japanese DC22 commercial.

http://www.youtube.com/watch?v=d-Bt949Xfw4

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Hitachi vacuum commercial shows a vibrating filter.

http://www.youtube.com/watch?v=NlkRN74whHc

Thanks DIB - I love the Japanese adverts; they're a world apart from the rest of the world, with their wizzy sounds and animations!

I noticed this clip showing the DC12 (plus) being powered up :-

http://www.youtube.com/watch?v=bMqmibqVC-g&feature=related

Damn, the DDM sounds winey in use! I understand it has two power settings for this reason. Dyson sure have a challange if they want to improve on that.

Moose,

You’re welcome.  Yes, the DDM sounds a bit loud on camera, hopefully it is not too loud in person.  My Japanese neighbor tells me quiet appliances are needed for Japan’s small apartments with their rice paper partitioned rooms.  Below are some DC12 links.  If you like the Japanese adverts, perhaps you'll be amused watching the DC12 in-mall demonstrators (funny stuff).  Enjoy.        DIB

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http://www.youtube.com/watch?v=v--Uo53zlno

http://www.youtube.com/watch?v=x-cbAAhuvGE

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http://www.press.dyson.com/uk/release_details.asp?id=32&placement=PRESS&gid=11